Conall

 

About Us

ABOUT US

Established in 1975, Feedem is a large contract catering company in South Africa
which manages in excess of 300 sites and employs more than 3200 people
ranging from dieticians, chefs and human capital specialists to hygiene experts.

Feedem-about-us

We provide a wide range of catering and associated services to clients in all industries. Outsourcing your catering services to us will allow you to focus on your core business while benefiting from our expertise. This will improve your economies of scale, infrastructure and ability to add instant capacity to your organisation.

From executive dining to express meals, from big events to intimate functions, from corporate catering to need-specific nourishment – we do it all. We combine the finest quality products with the freshest ingredients. We also add our attention to detail, texture, style and taste to turn eating into a special event.

We customise our catering and services according to your needs. Our services are offered with confidence as everything we do is underpinned by an ethical code and full compliance with all the relevant industry standards and regulations.

We have a country-wide footprint with our head office in Johannesburg, and regional offices in Cape Town, Durban, George, Worcester, Port Elizabeth, Rustenburg, Kimberley and Bloemfontein.

 


OUR HISTORY

2017

2017

In March 2017, RMB Corvest in partnership with Agile Capital and the management team acquired the Feedem Pitseng and Cristal Solutions businesses. The new company, Feedem Group (Pty) Ltd, being 51% black owned, of which 30% are black females, elevates Feedem’s empowerment ratings to a Level 2 contributor in terms of the B-BBEEE codes. The shareholders intend growing the catering, cleaning, hygiene, pest control and related services by means of a range of offerings to our existing and new clients to the standard which has become synonymous with the Feedem brand and culture.
2015

2015

In 2015 Feedem Pitseng achieved some exciting milestones - we celebrated our40 years in operation! This was the perfect time to evaluate our company's name and logo to ensure it was in sync with who we are and where we are going.  After careful consideration, we chose a new logo and shortened the name Feedem Pitseng to just ‘Feedem’, but with a more modern look that captures the company's future direction.  The new logo reflects Feedem’s principles of customer focus, innovation, steady and sustainable growth and harmony, conveying Feedem’s sincere commitment to our customers.
2012

2012

By 2012 Feedem Pitseng expanded its national footprint with offices in Port Elizabeth, East London and Bloemfontein. We now have offices in all the main business areas in South Africa.
1998

1998

Pitseng Site Services was formed in 1998 with a majority black shareholding. In 2008 Pitseng Site Services merged with Pitseng Catering Services to form Feedem Pitseng, a single unified BEE company.
1996

1996

In 1996 Feedem bought Magnum Cleaning Services who later became Cristal Solutions in order to expand its services offering into cleaning, resources, hygiene and pest control.
1992

1992

In 1992, Catering Services (Pty) Ltd was created, and on 1 March 2008, Catering Services (Pty) Ltd merged with Site Services (Pty) Ltd to form a single unified BEE company called Feedem (Pty) Ltd with Jeremy Webb, Andrew Constandakis, Jabu Ngwenya and Dina Aphane as shareholders.
1990

1990

Further strategic decisions were made and Feedem Catering Services (Pty) Ltd opened up an office in Cape Town where the current Regional Director for the Coastal Operations, Elnastien Kotze, was appointed in 1990.
1989

1989

In 1989, Feedem Catering Services (Pty) Ltd embraced the spirit of transformation and joined forces with Thebe Corporation to create the first BEE company in the industry called Site Services (Pty) Ltd. After a few years of operation, Feedem Catering Services bought the shares of Thebe Corporation for R1 million.
1987

1987

By 1987, the directors were approached by Mike Maree and William Bolton who wanted to enter the staff restaurant environment with the experience they had gained in the industry. Feedem Catering Services (Pty) Ltd was then founded. After a year of hard work, Feedem Catering Services (Pty) Ltd signed its first contract with Marley Tiles, earning monthly a revenue of merely R3000. Feedem Catering Services (Pty) Ltd continued to grow and opened up the markets of Namibia, Botswana and Transkei. The decision was then taken to employ its first District Manager, Gerard Welling.
1985

1985

In 1985, Jeremy commenced with the building of an office block in Alrode South. Soon after, Feedem moved its operations with the idea of starting a central kitchen. This proved to be quite difficult for a small catering business whose main challenges included demanding lunch-hour catering and logistics.
1984

1984

The office in Alrode South was first occupied by six people who shared only one desk. This team of six included three of our current shareholders, namely Jeremy Webb, Dina Aphane and Andrew Constandakis, who joined Feedem as director in 1984.
1975

1975

Feedem (Pty) Ltd was started by Jeremy Webb in 1975 to deliver cooked meals to construction sites in and around Edenvale in Johannesburg. Feedem’s first place of operation was a small store in the Meadow Brooke shopping centre in Edenvale.

chefCreativity and care as part of our expertise

Our team includes competent managers, dieticians, nutritionists, trainers, chefs, HR specialists, project managers, technicians, hygiene experts and maintenance staff. We draw on the collective expertise of this team to offer each client our best service.

Every plate of food we serve is special. Giving attention to detail and adding a personal touch is important to us. We love what we do. We are passionate about food and we believe in the social value of sharing food. We also bring this enthusiasm to the table when we do business.


chefReliability

We are the largest independently owned catering company in South Africa with an annual turnover that exceeds R600 million. Feedem’s more than 40 years of experience has earned us a reputation of providing the highest level of service and quality. We serve clients in various sectors, including education, hospitals, retirement, sports and mines. We also manage industrial cafeterias and corporate staff restaurants. We have a wealth of operational experience, resources, processes and technology to ensure that all our clients are happy with our service.

We are represented nationally with offices in Gauteng, North West, Free State, Northern Cape, Eastern Cape, KwaZulu-Natal, Northern Cape, Free State and the Western Cape. Our 3200 staff members see to it that we serve more than 50 000 meals a day. We manage more than 300 kitchens and staff restaurants. We serve corporate clients such as Siemens, MMI Holdings, Life Healthcare and Pathcare, and we own the restaurants at Cango Caves and Cape Point.


chefThe philosophy of happy staff, happy clients

We believe that happy staff members will lead to satisfied clients. In this way, we create a family environment and invest in our staff to ensure that this caring is carried through to our employees. We have a flat management structure, competent managers and an open-door policy. For long-term catering contracts, we place dedicated food-service managers at the clients’ premises to ensure ongoing supervision of the operation.

We feel that it is important to recruit the right people and to care for our staff. Our staff’s motivation and skill will dictate the success of our company. You will therefore be served by professional staff members who are passionate and enthusiastic about their jobs.

We also focus on quality food, good taste and speedy service. It is our experience that the people managing the catering operation can make or break a contract. As a result, our front-of-house experience strengthens the success of our catering services.

chefConsistently good quality

We adhere to all the relevant industry standards and undergo regular internal and external audits to measure our effectiveness. We combine the finest quality products with the freshest ingredients and add our attention to detail, texture, style and taste to serve really good food and drinks.

Everything we do is underpinned by an ethical code, full compliance with BBBEE (Level 2 contributor) and all the relevant industry standards and regulations. We have developed and implemented an internationally recognised quality assessment programme. Key areas of performance are assessed by a quality assurance consultant and appointed senior personnel on an ongoing basis.


chefCost-effectiveness

Outsourcing your catering and cleaning services to us will allow you to focus on your core business while benefiting from our expertise, economics of scale and infrastructure. We take into account our clients’ needs, budgets, time constraints, locations and dietary requirements. We offer the full spectrum of catering, from long-term catering contracts to once-off events. We also manage facilities and offer maintenance, cleaning and laundry services. In addition, we offer consulting services to clients who require professional input on catering services, commercial kitchen and restaurant design, equipment and more.


chefGood corporate citizenship

We believe in caring for profits, people and the planet. We care for people through our empowerment initiatives, ongoing training programmes, our investment in culinary excellence (partner in SACA’s Centre for Culinary Excellence) and various sponsorships. Our responsible waste management programme, eco-friendly wormeries and herb and vegetable gardens show our commitment to caring for the environment.

Our-ApproachAt Feedem we believe food brings friends, families, colleagues, clients and companies together. Food allows us to nurture, celebrate and say thank you. That is why we find pleasure in turning an ordinary meal into an extraordinary one. Over and above the nutritional value of our meals, we also look at the visual appeal, taste, texture and style. Whatever your catering needs are, we will do everything possible to make it special for you.

We also believe in the philosophy of happy staff, happy clients. In this way, we create a family environment and invest in our staff to ensure that this caring is carried through to your employees. As a result, Feedem is a caring place where our more than 3000 employees feel they belong. We believe that people will invest their talent and time in our organisation if we offer worthwhile returns on their contribution. Our BEE programme is broad-based, which means that we empower a wide range of previously disadvantaged people – from alliances with strategic partners to profit-share schemes for employees. We believe in creating a nurturing work environment by encouraging continuous learning, open communication and personal and professional development. We reward and celebrate achievements appropriately and grow through challenges, feedback and the willingness to learn.

feedem_values

 

CORPORATE CITIZENSHIP

It is important for Feedem to take our societal and natural environment into account in the way we conduct our business. These credentials and initiatives confirm our commitment.

COMPLIANCE

Regular internal and external audits ensure that we comply with all the relevant industry standards and regulations:

  • Basic Conditions of Employment Act: Sectoral Determination 14: Hospitality Industry
  • Compensation for Occupational Injuries and Diseases Act
  • Employment Equity Act
  • Labour Relations Act
  • Occupational Health and Safety Act
  • Skills Development Act

MEMBERSHIPS

  • South African Chefs Association (SACA)
  • National Contract Cleaners Association (NCCA)

COMPANY INFORMATION

  • Company name: Feedem Group (Pty) Ltd trading as Feedem
  • Company registration number: 2016/235085/07
  • VAT registration number: 4510276688
  • Address of the owner: Meyersdal Office Park Building 4, 65 Philip Engelbrecht Drive, Meyersdal, Alberton
  • Website address of this business: feedem.co.za
  • Registered auditors: BDO South Africa Incorporated
  • Physical address for receipt of legal service: Meyersdal Office Park Building 4, 65 Philip Engelbrecht Drive, Meyersdal, Alberton
  • Main business: Contract Catering

One big family:

We want Feedem to be a caring place where our more than 3200 employees feel they belong. We believe that people will invest their talent and time in our organisation if we offer worthwhile returns on their contribution. Our BBBEE programme is broad-based, which means that we empower a wide range of previously disadvantaged people – from alliances with strategic partners to profit-share schemes for employees. We believe in creating a nurturing work environment by encouraging continuous learning, open communication, and personal and professional development. We reward and celebrate achievements appropriately, and grow through challenges, feedback and the willingness to learn.

 


Shareholders & Directors

Tshegofatso Benedict Sefolo,
Chairman

(Director & Shareholder
Agile Capital)

Andrew Daniel Constandakis,
Founder Holding company

(Director & Shareholder)

Jeremy John Webb,
Founder Holding company

(Shareholder)


Bazil Lauryssen,
Group Chief Executive Officer

(Director & Shareholder)

Johannes Mattheus Wessels,
Group Financial Director

(Shareholder)

Maria Elnastien Kotze,
Chief Operating Officer

(Director & Shareholder)


Londeka Anelisiwe Shezi,
Agile Capital

(Director & Shareholder)

Phumelele Xolani Thabile Twantwa,
RMB Corvest

(Director & Shareholder)

Genevieve Alberts,
RMB Corvest

(Alternate Director)


Feedem Group

  • Bazil Lauryssen (Group Chief Executive Officer, Feedem Group): Bazil has been involved in various senior management roles from Operations Director to Managing Director and eventually as Chief Executive Officer of a multinational media business that has been owned by multiple global private equity investors, global media owners and traded as a listed company on the JSE with operations in 14 countries across Sub-Saharan Africa for in excess of 20 years. Bazil holds a Bachelor of Commerce degree from Natal University and B.Compt Honours degree in Accounting from UNISA, and has been certified as a Chartered Accountant (South Africa) since 1993 having serving his Articles at Deloitte. Bazil brings with him a wealth of operational experience, a large network of business contacts and the ability to optimise an existing well established business and improve and expand the business in a short space of time. Bazil intends growing the Feedem Group businesses both organically and by acquisition.
  • Johannes Wessels (Group Chief Financial Officer, Feedem Group): Johannes is a chartered accountant by trade and started his career with PricewaterhouseCoopers in 1996. He joined Feedem in 2003 as Chief Financial Officer. He left to take up a position as Financial Director with G4S Cash Solutions (SA) but returned to Feedem in 2007 to take up the position as Chief Executive Officer in 2010. Currently he is Group CFO.
  • Karin Roets (Group Financial Manager, Feedem Group): In 2007 Karin joined Feedem as the Financial Manager, ending her employment of eight years with PricewaterhouseCoopers. During her time at PWC, Karin completed her Articles in the Audit department. She also fulfilled the position of Tax Manager for a year and participated in an international secondment to Ohio, USA, for five months. Karin obtained her BCOMPT Honours degree from UNISA in 2008, and is a registered member of the South African Institute of Professional Accountants (SAIPA).

Management team

We have a competent management team arranged in a flat structure to allow easy access to expertise. We also employ specialists such as registered dieticians, qualified chefs and food service managers.

    • Elnastien Kotze (Chief Operating Officer – Catering Division): Elnastien has 25 years of managerial experience in institutional and corporate catering in various industry sectors. She holds a BSc (Dietetics) degree and an Honours degree in Business Management.

Inland Division

(Gauteng and Mpumalanga)

      • Karina Pretorius (Operations Manager): Karina has 25 years of experience in catering management in both the private and public sectors. Karina has held various positions within the company, covering a range of contract areas. She consulted to Feedem for two years prior to taking up a permanent position in 1995. Karina holds a Hons BSc (Dietetics) degree from Potchefstroom University and a diploma in Hospital Dietetics from the University of Pretoria.
      • Charmaine Nel (Operations Manager): Charmaine joined Feedem in 2000. With over 20 years of experience, she has obtained a degree in Dietetics (Cum Laude) and a diploma in Hospital Dietetics, through the University of Pretoria. Charmaine is registered with HPCSA as a dietician and trained as a quality and training assessor. In 2008, Charmaine assumed the position of Operations Manager for Feedem’s Inland Division.

Coastal Division

(Western Cape, Eastern Cape, East Coast, Garden Route & Free State)

      • Denise Geldenhuys (Operations Manager): Denise has 20 years of managerial experience in the catering industry, focusing mainly on corporate and healthcare clients. She holds a National Diploma in Food Service Management and a Higher National Diploma in Food and Nutrition.
      • Marnel Coetzee (Operations Manager): Marnel studied BEd (Home Economics) at Stellenbosch University and started her career in education. For the past 20 years, she has built her career as a food services manager. Her areas of expertise include nutrition for senior citizens, learners, students and the disabled.
      • Tertia Swart (Operations Manager): Tertia holds a BEd (Home Economics) degree and has 15 years of experience as procurement manager for institutional and corporate catering. She has been managing the Support Services Division (marketing, training, administration, HR, procurement) of Feedem Coastal Division since 2013.
      • Susan Esterhuizen (Operations Manager): Susan has 25 years of management experience in institutional and corporate catering. She holds a Diploma in Food Service Management and Catering.
      • Vanessa Sutherland (Operations Manager): Vanessa obtained an HR Diploma through the Institute of Personnel Management and a Hotel Management Qualification through Wits Hotel School. She has 35 years of working experience and has worked in various management capacities in the Hotel industry. She joined Feedem in 2013 as District Manager in the Eastern Cape and now holds the position of Operations Manager for the Eastern Cape and East Coast areas.

We employ full-time registered dieticians and nutritionists to take care of the nutritional value of our meals and to cater for the dietary requirements of specific groups of people. This includes nutritious meals for employees, patients, the elderly, students and learners in school residences or play schools. We prepare special meals for people involved in sports and physical activities, and for those with diabetes, weight problems, high cholesterol and other health challenges.

Our clients include corporates, companies, SMMEs, individuals, NGOs and NPOs.

 

All industry sectors:

      • We work for clients in various industry sectors – including education, financial, healthcare, sports and retirement.
      • Our current clients include FNB, Life Healthcare, MMI Holdings (Metropolitan Momentum Incorporated), CPOA (Cape Peninsula Organisation for the Aged), Badisa, IDC (Industrial Development Corporation), Siemens, Wynberg Boys’ High School and the University of the Western Cape.

 

Any length of time:

      • We do long-term contract catering for inhouse staff restaurants as well as commercial restaurants. Our agreements range from short-term and trial periods to multiple-year agreements. In addition to this, we also cater for once-off or regular events such as executive dining, sports functions, year-end functions and special events.
      • Current clients include Paarl Boys’ High School Ladies Brag (400 ladies), University of Stellenbosch Woordfees (+/-2200 over 10 days), Wynberg Boys’ High School Matric Farewell (300 guests), Wynberg Boys’ High School Rugby Festival (+/- 200 guests), La Rochelle Girls’ High School Mother Daughter Event (+/- 250 guests), Elsenburg Admin Symposium (+/-150 guests) and Kaleidoscope OOO Function (Out of Office +/- 300 guests).

Any place:

      • We manage the catering at your premises. Our footprint stretches across South Africa – including rural areas, the Peninsula region, Adelaide and Coega in the Eastern Cape.

 

Requirements:

      • We tailor-make our service based on your requirements, facilities available, customer needs and expectations.

Current clients include the school cafeteria at Wynberg Boys’ High School, the school cafeteria at the American International School of Cape Town, the hostels at Boland Agricultural School and Langenhoven Gimnasium, the student cafeterias at the University of the Western Cape and the Central University of Technology.

chefClick here to view and apply for our country-wide vacancies. Should you wish to just forward us your CV, email it to recruitment@feedem.co.za and indicate your region of interest.